Marketing Manager

2021-11-16 | po-020875

Company description

Leading Payments service with the mission to spread trust through society and to give people room to dream. Company offers instant, monthly-consolidated credit to consumers by removing hassles from payment and purchase experiences.

Responsibilities

1. Define target audience, value propositions, for sub-brands/products

2. Develop and executing marketing strategies against business KPIs (e.g. target specific, seasonal, product innovations)

3. Deliver and review campaigns across various touchpoints cross functionally and with partner agencies to a high quality standard

Requirements

1. Excellent track record on developing ATL, BTL, Digital comms from briefing to final execution partnering with external agencies and influencing internal stakeholders

2. Launched consumer relevant and commercially successful new products and range optimizations

3. Led/contributed to deep consumer understanding projects, with capability in identifying valuable consumer insights from both quantitative and qualitative data points turning them into strategies to win

4. Strong ability to decode problems and articulate the challenge simply and effectively - along with a confident and influential presentation style

5. Analytical ability combined with an entrepreneurial approach and commercial sense - including a strong track record of having worked with commercial and sales teams

6. Experience of working with different stakeholders, e.g. creative team, designers, product, analysts etc.

7. Ability to effective manage projects