Ecommerce Manager Japan

Responsibilities

• Provide insights and business strategy, manage Loro Piana Japan  eCommerce P&L, and provide clear understanding of key performance indicators ensuring that the business meets revenue, protects brand and satisfy customers.

• Ensure a full representation of the online assortment by monitoring product assets readiness and ensuring a day-by-day inventory availability for every variant.

• Localize and amplify the seasonal offer by introducing exclusives and pre-views, introducing local assets and sorting product category pages.

• Manage digital agencies, ensure SEM and SEO implementation well support eCommerce business and brand image.

• Lead all eCommerce reporting incl. customer behavior and purchase data analysis.

• Actively cooperate cross-functions to propose omnichannel and CRM actions when needed, helping envetually the deployment of resources and focus in order to grant the growth of online business and to support total business.

• Partner with Retail and Merchandising teams to ensure cross channel alignment on business results, product and customer digital marketing initiatives.

• Drive the evolution of digital marketing from paid media to content creation and to digital assets, operations and multi-channels.

• Manage customer service day-to-day with a customer-centric mindset.

• Constantly search and evaluate new tools and innovative solutions that optimize the business in a long run.

• Monitoring the market trends and to build up a mechanism to stay abreast of emerging technologies, trends and competitors activities.