Senior Marketing / Campaign Manager, Cross-Channel Mass Advertising
2020-12-03 | po-020363
Company description
The leading global US based e-commerce company that offers a range of products and services, operating in over 15 different countries with over 341,000 staff.外資系Eコマース企業。オンライン ショッピングサイトから、タブレット端末や電子書籍など様々なサービスを提供する外資系企業
Responsibilities
1. Develop of strategic integrated marketing plans to address strategic business objectives
2. Lead integrated marketing and mass communications plans, inc. channel strategies
3. Develop and execute marketing programs and campaigns, inc. bespoke activity for Japan and/or localization / adaptation of global campaigns.
4. Collaborate with local and international stakeholders to identify insights, share learnings, shape strategies and design and execute campaigns
5. Partner with and manage (internal / external) creative teams
- Coordinate executional specific with cross functional teams (inc. deals, legal, business etc.)
6. Manage creative asset development and delivery across multiple channels
7. Work with measurement and insight teams to evaluate activities, building learnings for future activities
Requirements
1. The ideal candidate is a passionate consumer marketing lead with broad understanding of brand marketing, advertising and creative strategy and how to maximize results across channels. Basic qualifications must include:
2. Bachelor’s degree or equivalent professional experience
3. 5+ years or relevant experience in integrated, cross-channel communications (e.g. strategic planning, brand management, campaign development)
4. Strong ability to communicate, present and influence within multiple levels of the organization.
5. Excellent verbal and written communications skills (inc. English and Japanese)
6. Maintain a high quality of work in a fast paced environment.
7. Self-motivated and comfortable working autonomously