Marketing Manager

2023-04-11 | po-021462

Financial technology company that provides banking services. Headquartered in London, England. Leading global Financial disrupter.

Identifying user needs by deeply understanding customer behaviour and how our product works globally, to create data-driven stories and content to drive conversion
Independently driving impactful go-to-market product launches by owning development of audience strategy, value proposition, messaging, positioning, and communication strategies
Developing research plans to uncover customer insights, steer & validate the product and marketing roadmaps, and stay on top of the competitive landscape
Working with the marketing team to develop market-leading campaign calendars designed to drive engagement across the entire funnel, from acquisition through to retention
Owning tone of voice and style guides for the Japan market, and adapt global campaigns aligned to local nuances
Running experiments to test hypotheses and bring analytical rigour to campaigns for informing the go-to-market strategy. Delivering campaigns with a strong bias for growth & business impact
Scaling creative marketing efforts globally by operationalising resources such as playbooks for regional marketing teams

5+ years of experience in B2C marketing and creative in fast paced environment (preferably in a hyper growth global tech company)
Experience in Copywriting and Product Marketing
Passion for Revolut’s products and knowledge of markets and competitive landscape in the fintech or payments industry
Extensive experience developing stories and compelling content to drive conversion
Experience of setting strategic direction and project managing complex campaigns that require input and execution from various cross-functional teams
A strong track record in planning and creating editorial and commercial content, as well as developing content strategies, editorial plans, tone of voice, and style guides
The ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
Excellent communication and interpersonal skills: you are a charismatic, people-person that has the ability to talk to anyone and work in an ever-changing startup environment
• Fluency in both Japanese and English