POSITIONS

 
Japan
TBG-018236

Company:

Consumer Goods & Retail

Position:

7-27 Consumer Marketing Manager / コンシュマーマーケティングマネージャー

Salary(¥):

7-14 million

Responsibilities

1. Create and develop a comprehensive Japan merchandising plan for new features across channels.
2. Define process and prioritization model for content merchandising using customer data and segmentation insight.
3. Plan, coordinate and execute merchandising initiatives including testing, measuring, and shifting execution based on results.
4. Work across teams to effectively integrate features into channels owned by other teams.
5. Optimise the customer on-site experience for owned merchandising channels.
6. Create and manage Japan content calendar for all merchandising channels.
7. Define and prioritize marquis list of Japan feature partners for co-marketing.
8. Design, build and execute individualized co-marketing campaigns with managed publishers.
9. Work closely with BD team to pitch co-marketing plans for joint launch campaigns.
10. Analyze results and make changes to execution plans for improved campaign performance and ROI.
11. Manage co-marketing budget, forecasting, and reporting on a monthly basis.

Requirements

 1. Bachelor’s Degree.
2. Relevant senior level experience in product or audience marketing – preferably with developer experience.
3. Excellent written and verbal communication skills.
4. Japanese fluency, Business level English.